
A bit about me:
Jennifer is dedicated to using research to help companies identify how social trends can inform their marketing strategy. She is passionate about social cause marketing and is an author, strategic marketer, speaker, and advocate for women’s rights as well as gender equality. With a Ph.D. and Master’s in Social Marketing from the University of Wollongong (Australia) and the University of Alberta (Canada), Jennifer has lived in four countries and consulted internationally. She began her career in advertising and marketing research in Canada, before founding her own consulting business, Dooley Social Change. In her spare time, Jennifer acts as a Partner and Ambassador for the United Nations Girl Up Campaign and actively promotes sustainable fashion and positive body-image.